Media

Media

By Zamm Zamudio

Delving into the centuries-old world of tarot – a rising practice in unclear times

Delving into the world of Tarot by Andre Chumko - TAROT ZAMM

Here is a summary of an interview I did with the Dominion post in January 2023

In 2000, following her dismissal from a corporate job, Auckland’s Jackie Pope embarked on a unique venture, establishing one of the city’s inaugural tarot reading shops. Fast forward 22 years, and Pope, who was introduced to tarot during her teenage years in Wales, remains a prominent figure in the industry. Despite the closure of her physical store and the digital revolution, Pope’s tarot readings have thrived, especially amidst the pandemic, with her online sessions skyrocketing to five per day.

Tarot, once a simple pack of playing cards, underwent a transformative journey during the 19th century, evolving into its current form under the influence of occultist claims. While concrete data on tarot’s contemporary popularity remains elusive, anecdotal evidence suggests a surge in demand, particularly during times of uncertainty like the COVID-19 pandemic.

Despite lingering scepticism surrounding tarot’s predictive powers, New Zealanders turn to it for personal insight and solace during turbulent times. This growing interest has fueled the proliferation of online tarot communities and platforms, democratizing access to tarot knowledge.

Wellington-based Zamm Zamudio, boasting an impressive collection of nearly 300 decks, leverages tarot as a tool for intuitive coaching, offering clients fresh perspectives and profound clarity. Despite historical stigmas, tarot’s allure lies in its storytelling prowess and aesthetic appeal, transcending religious boundaries to attract seekers of certainty in an uncertain world. However, scepticism persists, with organizations like NZ Skeptics advocating for critical inquiry into tarot’s validity and cautioning against potential exploitation.

In times of societal upheaval, tarot emerges as a beacon of stability, empowering individuals to navigate life’s complexities with confidence and resilience.

Read more at the Dominion Post.